Difference Between A Big Name Real Estate Brokerage & An Independent?


What's The Difference Between A Big Name Real Estate Brokerage Like The Big R, the 20th Something and an Independent Office?

remaxc21

      Everyone knows the big brokerages because they have done a real good job of branding themselves with national commercials and embedding their names in the public eye. These big companies are fast to say "come to us" because "we are #1" and try to scare the public into thinking that if you use an independent brokerage you will be at a disadvantage when buying or selling a home. This very well may be completely the other way around.

 

Did you know that these big brokerages take 8% or more off the top from the sponsored office's commission? That's right, that's how they make the big bucks and are able to afford the tv and radio commercials to make themselves look radiobettetvr, but are they really better?

Who do you really think is paying the franchise fee? Maybe overall the answer is yes...because of the sheer number of agents, but if you take it down to the individual or team office these big named companies are no better.

 

Look at it this way...if you are willing to take a generic prescription over a branded one, rxwe are talking about what you take into your body, and you're not worried because the generic drugs are regulated and have to meet certain requirements right? Well then choosing an independent brokerage over a branded one is a no brainer.

 

All offices independent or franchise alike have to abide by the same rules and regulations and meet the same requirements. You just may be better of with an independent office and receive better results when buying or selling your home.

 

Look, if you're craving the best burger...do you burgergo to McDonald's or do you go and get a Lead Belly or Kuma's burger?

 

 

Make your decision based on how well a broker will market your property and guide you in preparing your home to show at it's best. It all comes down to pricing right, location, condition and most importantly exposure. All agents have access to the MLS and will input your home into the MLS for every agent to see it but, if that's all the agent is doing to find or sell your home then you may lose big time!

   

my money

 

By now you should know that most buyers start searching for homes online in fact over 90% do, so it only makes sense to have your home marketed with maximum exposure to not only the MLS but, where everyone is online like Facebook, twitter, craigslist and Youtube. Sure many agents will say they post to these sites but a majority of them are doing it wrong. MARKETING Call 773-273-9155 Today for a FREE consultation on how we can best serve you in buying or selling your Chicago area home. Give The 606 Homes Team a try, you won't be disappointed. Ask about our Sold in 60 Days Guarantee Program.

Comment balloon 0 commentsGoran Utvic • August 04 2014 09:54AM
Difference Between A Big Name Real Estate Brokerage & An…
share
What's The Difference Between A Big Name Real Estate Brokerage Like The Big R, the 20th Something and an Independent Office? Everyone knows the big brokerages because they have done a real good job of branding themselves with… more
Sold 2450 N Parkside Ave Chicago IL
share
Sold 2450 N Parkside Ave Chicago Want To Sell Your Chicago Home Faster and For More Money? Call Goran at (312) 217-4354 or http://getbestoffer. info 95% of buyers start their home search online. If you are not effectively… more
SOLD - Portage Park Chicago Bungalow Total Rehab
share
Portage Park Chicago Bungalow Total Rehab Overview Maps Photos Description VIDEO TOUR Market Stats $364, 000 SOLD PRICE >> Selling? >> Buying? Single Family Home Main… more
Why Is It Some Chicago Homes Sell For More Than Others?
share
Ever wonder why two similar homes sell for different prices during the same time frame? The answer is a very simple one… the one that sold for more had more exposure. If Home "A " is listed for sale and just put up on the MLS… more
Jefferson Park Home Sold in 4 Days For $422, 000
share
Call (312) 217-4354 or email This Jefferson Park home sold in 4 days. Closed on March 31st 2014 for $422, 000. Your home will be marketed on ActiveRain, Facebook, Trulia, Google Plus and more to get thousands of views within… more
Chicago Real Estate Listing in Portage Park, 60634
share
Portage Park Home For Sale - Chicago Bungalow Overview Maps Photos Description Market… more
Chicago Real Estate Listing in Dunning Neighborhood
share
Home For Sale In Chicago Dunning Area Overview Maps Photos Description Market Stats &… more
Buying 3 Months After You Sell Your Home in a Short Sale
share
If you are like many of the people I know that just cant get yourself to stop making payments on your mortgage to begin selling as a Short Sale.. then there is an answer… thanks to Larry Bettag Illinois FHA Specialist for writing this post… more
What Documents Do You Need For A Short Sale… Checklist
share
What Documents Do You Need For A Short Sale… Checklist These are documents that a realtor needs in order to start the short sale process. Remember not all homeowners qualify to short sell their home, with these documents a determination… more
What Are My Options When I Cannot Pay My Mortgage?
share
What Are My Options When I Cannot Pay My Mortgage? First of all do not make the mistake of avoiding contact with your lender. You can find out what options your lender has for you and how they can help. There are programs that you may qualify… more